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I don't think there is much evidence for this claim:

"Social media algorithms, primed to maximise ad revenue, incentivise engagement - that is to say aggressive, sensational, simplistic content, and creates “filter bubbles” of opposing tribes that receive very little contradictory information in their media diet."

Especially the filter bubble part. Useful to also think about what goes viral on eg WhatsApp.

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Agree. Especially on the filter bubble part. Some research now pointing in the opposite direction. While algorithms primed for engagement, could possibly play a role, the problem is wider (your WhatApp example) and I give reasons why this may be so here https://leviathan.substack.com/p/do-ads-make-for-angry-online-spaces

But WhatsApp is still social media, even if not primed for engagement, so I think the argument above stands.

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